When Shelby, Shelton Interactive’s VP of services, started writing for her school newspaper a passionate career in public relations was not on the radar. After approaching local vendors for the paper’s prom issue, PR seemed to be a natural fit. She earned a bachelor’s degree in public relations from Texas Tech University.
Over a decade later, she’s managed hundreds of campaigns for authors, publishers and brands. Today she’s overseeing campaigns and SI’s amazing publicity staff, wrangling interns – a passion – and eagle eyein’ – her team’s moniker – pitches and press material for news-writing perfection.
When not with her second family at SI, Shelby is likely clicker training her cats – they really do tricks – and lovin’ Austin with her 6’7” husband.