Shelton Interactive


Shelton Interactive is nothing without its team members. In this continuing series, we will showcase the individuals who make up our company. In today’s profile, we’re excited to spotlight Brandon Procell.

Brandon makes up a key member of our social media team as a senior social media strategist. He has developed social media strategies to grow both the visibility and impact for some of the nation’s most well-known brands and thought leaders, including Chicken Soup for the Soul, Captain “Sully” Sullenberger, Chick-Fil-A VP Dee Ann Turner, Carrie Morgridge and Share Fair Nation.

Some of Brandon’s favorites include eating some good tex-mex or binge watching a show on Netflix. Great to have you on the team Brandon!


What do you do at Shelton Interactive?

 I’m a Senior Social Media Strategist and I help our clients establish and grow their online platforms and maintain their brands.


Alma mater?

I’m a proud Bobcat alum from Texas State University!

O, Alma Mater, set upon the green hills,

With turrets pointing upward to the sky;

We yield to thee our love and our devotion;

Mother of hopes and aspirations high.

Thy spirit urges us to deeds of valor,

Raising the fallen, cheering the oppressed;

Thy call will echo clearly down the ages.

Dear Alma Mater, mother loved and blessed.


Tell us about your 12-hour drive to see the Bobcats play in Florida this year.

 That was an amazing trip! The Bobcats held the Seminoles the entire first quarter, but Florida State took the Victory that night. This was over Labor Day weekend and we almost died on our way there. David, Adam, Brian and I left Austin at 9 p.m. to jet over to Houston to pick up our homies Chris and Lauren. We picked them up and departed Houston a little after midnight. We drove for what seemed like 400 hours. Our Chrysler Town and Country was packed and super uncomfortable so I couldn’t sleep. We’re rolling up to Mobile, Alabama when I hear the tire bumps on the shoulder of the road. I look up and as I suspected David, our driver at the time, had his eyes CLOSED. I screamed mean things at him and made him pull over.  We then stopped in Pensacola to pick up Connor who flew in from a business trip. We continued in our clown car for a few more hours and finally got to our swanky beach house in Santa Rosa Beach. All was well in the world when we saw this view:


Where are you from?

 I’m a born and raised Austinite!


We heard you’re the resident foodie. Name your top three places to eat in ATX.

 I can’t pick three, but you can definitely find me eating tex-mex (Chuy’s has my heart), BBQ or going to grab a pie at Homeslice Pizza. And yes I get a large one.


Explain to us your definition of runway chic.

 ANYTHING UNCOMFORTABLE. It has to be trendy. For men I believe it’s a fitted suit with no tie.

I was invited to a runway fashion show in Denver by one of my favorite clients. They told me the dress code was “runway chic.”  Obviously I had to Google what this meant and ask the room full of fashionable women I work with.


What’s your favorite thing about your job?

 I love my coworkers. They bring me joy every day and I love that I can call them my friends.

I love learning. I’ve been here for almost three years and I learn new things all the time.

Meeting all of my clients is such an awesome experience. I’m thankful to work along side these world changers and I’m thankful for those connections.


List your top five favorite TV characters of all time.

1) Buffy Summers

2) Rick Grimes

3) Chandler Bing

4) Peter Petrelli

5) Phoebe Buffay, Sylar, Carol Peletier and anyone Jessica Lange plays